Communicating Agriculture AI Technologies: How American Agricultural Producers’ Perception of Trustworthiness, Risk Perception, and Emotion Affect Their Likelihood of Adopting Artificial Intelligence in Food Systems
Author:
Affiliation:
1. Department of Life Sciences Communication, University of Wisconsin–Madison, Madison, WI, USA
Funder
U.S. Department of Agriculture
Publisher
Informa UK Limited
Subject
Management, Monitoring, Policy and Law,Environmental Science (miscellaneous)
Link
https://www.tandfonline.com/doi/pdf/10.1080/17524032.2023.2211746
Reference62 articles.
1. Agricultural Technology. (2021). National institute of food and agriculture. United States Department of Agriculture.
2. Trust: A Requirement for Cloud Technology Adoption
3. AgriTrust—A Trust Management Approach for Smart Agriculture in Cloud-based Internet of Agriculture Things
4. The Other Side of Acceptance: Studying the Direct and Indirect Effects of Emotions on Information Technology Use
5. Reassessing the Variables Used to Measure Public Perceptions of Scientists
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