An integrated Bayesian-Game theoretic approach for product portfolio planning of a multi-attributed product in a duopolistic market
Author:
Affiliation:
1. Department of Industrial and Systems Engineering, Indian Institute of Technology, Kharagpur, India
Publisher
Informa UK Limited
Subject
Industrial and Manufacturing Engineering,Management Science and Operations Research,Strategy and Management
Link
https://www.tandfonline.com/doi/pdf/10.1080/00207543.2016.1150614
Reference16 articles.
1. Optimal product design using a colony of virtual ants
2. Managing a Portfolio of Interdependent New Product Candidates in the Pharmaceutical Industry
3. An evolutionary approach for product line adaptation
4. Assessing new product development project risk by Bayesian network with a systematic probability generation methodology
5. Product feature and functionality driven integrated framework for product commercialization in presence of qualitative consumer reviews
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