“It’s Not so Easy to Measure impact”: A Qualitative Analysis of How Universities Measure and Evaluate Their Communication
Author:
Affiliation:
1. Department of Communication and Media Research (IKMZ), University of Zurich, Zurich, Switzerland
Funder
Schweizerischer Nationalfonds zur Förderung der Wissenschaftlichen Forschung
Publisher
Informa UK Limited
Link
https://www.tandfonline.com/doi/pdf/10.1080/1553118X.2024.2317771
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3. The SmartSleep Experiment: Evaluation of changes in night-time smartphone behavior following a mass media citizen science campaign
4. Five thoughts about improving science communication as an organizational activity
5. How others see us: leaders’ perceptions of communication and communication managers
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