A methodological framework to assess social media strategies of event and destination management organizations
Author:
Affiliation:
1. Department of Management and Economics, University of Salento, Lecce, Italy
2. Department of Innovation Engineering, University of Salento, Lecce, Italy
Publisher
Informa UK Limited
Subject
Marketing,Tourism, Leisure and Hospitality Management,Management Information Systems
Link
https://www.tandfonline.com/doi/pdf/10.1080/19368623.2018.1516590
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