1. Alexander, F. (1950).Psychosomatic medicine.New York: W. W. Norton. Alfidi, R. (1971). Informed consent: A study of patient reaction.Journal of the American Medical
2. Association of American Medical Colleges. (1984).Physicians for the twenty-first century.Washington, DC: Author.
3. Atkin, C. (1979). Research evidence on mass mediated health communication campaigns. In D. Nimmo (Ed.),Communication yearbook 3(pp. 655–668). New Brunswick, NJ: Transaction.
4. Atkin, C. (1981). Mass media information campaign effectiveness. In R. Rice & W. Paisley (Eds.),Public communication campaigns(pp. 265–280). Newbury Park, CA: Sage.
5. Atkin, C., Garramore, G. & Anderson, R. (1986, May).Formative evaluation research in health campaign planning: The case of drunk driving prevention.Paper presented at the annual meeting of the International Communication Association, Chicago.