Effect of Consumption Values on Women’s Choice Behavior Toward Organic Foods: The Case of Organic Yogurt in Iran-Reference-Cited by-同舟云学术

Effect of Consumption Values on Women’s Choice Behavior Toward Organic Foods: The Case of Organic Yogurt in Iran

Published:2017-02-03 Issue:2 Volume:23 Page:144-166
ISSN:1045-4446
Container-title:Journal of Food Products Marketing
language:en
Short-container-title:Journal of Food Products Marketing

Author:

Rahnama Hassan¹

Affiliation:

1. Department of Management and Accounting, Islamic Azad University, Rasht, Iran

Publisher

Informa UK Limited

Subject

Marketing,Food Science,Business and International Management

Link

https://www.tandfonline.com/doi/pdf/10.1080/10454446.2017.1244790

Reference79 articles.

1. Predicting intentions to purchase organic food: The role of affective and moral attitudes in the Theory of Planned Behaviour

2. Applications of structural equation modeling in marketing and consumer research: A review

3. Belk, R. W. (1974). Situational Influence in Consumer Behavior. Faculty Working Papers, College of Commerce and Business Administration, University of Illinois at Urbana-Champaign. USA. Available online: https://www.ideals.illinois.edu/bitstream/handle/2142/32584/situationalinflu195belk.pdf?sequence=2

4. Analyzing the Choice Behavior Based on the Theory of Consumption Values for Green Products in Iran

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