The impacts of Metaverse on tourist behaviour and marketing implications
Author:
Affiliation:
1. Faculty of Tourism, Pamukkale University, Denizli, Turkey
2. Faculty of Tourism, Akdeniz University, Antalya, Turkey
3. Faculty of Management, Bournemouth University, Poole, UK
Publisher
Informa UK Limited
Link
https://www.tandfonline.com/doi/pdf/10.1080/13683500.2024.2326989
Reference39 articles.
1. Mixed Reality Drama Towards Metaverse Technology in Smart Hotels: An Exploratory Study on Egyptian Hotels Evidence from Guests' Perspectives
2. Bardzell J. Bardzell S. & Ryan W. (2006). Virtual events in metaverse worlds: the intersection of interfaces leisure commerce and persistent groups. (Internet) Retrieved May 4 2023 from http://www.williamryanonline.net/publications/jcscw2006.doc
3. Brandinginasia. (2022). Millennium Hotels and Resorts Launches Metaverse Hotel – M Social Decentraland. (Internet) Retrieved December 22 2022 from https://www.brandinginasia.com/millennium-hotels-and-resorts-launches-metaverse-hotel-m-social-decentraland/
4. Mixed Reality (MR) for Generation Z in Cultural Heritage Tourism Towards Metaverse
5. Metaverse as a disruptive technology revolutionising tourism management and marketing
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1. Digital Silk Roads: Leveraging the Metaverse for Cultural Tourism within the Belt and Road Initiative Framework;Electronics;2024-06-13
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