An International Investigation of Source Influence Effects of Internet Trustmarks
Author:
Publisher
Informa UK Limited
Subject
Management of Technology and Innovation,Human-Computer Interaction
Link
http://www.tandfonline.com/doi/pdf/10.1080/15332861.2014.934646
Reference101 articles.
1. Empirical Identification of Success-Enhancing Web Site Signalsin E-Tailing: An Analysis Base d on Known E-Tailers and the Theory of Reasoned Action
2. Trustmarks, Objective-Source Ratings, and Implied Investments in Advertising: Investigating Online Trust and the Context-Specific Nature of Internet Signals
3. Building internet trust: signalling through trustmarks
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