Intention to Purchase through Parent Blogs: Evidence from Poland

Author:

Canduela Jesus1ORCID,Gdanska-Ast Monika2,Marshall Kristen1ORCID,Lindsay Claire1ORCID,Raeside Robert1ORCID

Affiliation:

1. Edinburgh Business School, Heriot-Watt University, Edinburgh, UK

2. Edinburgh Napier University Alumni, Edinburgh, UK

Publisher

Informa UK Limited

Subject

Management of Technology and Innovation,Human-Computer Interaction

Reference101 articles.

1. Cyber-BFFs: Assessing women’s ‘perceived interconnectedness’ in Singapore’s commercial lifestyle blog industry;Abidin C.;Global Media Journal Australian Edition,2013

2. Communicative intimacies: Influencers and perceived interconnectedness;Abidin C.;Ada: A Journal of Gender, New Media & Technology,2015

3. Abidin, C., and M. Ots. 2016. Influencers tell all? Unravelling authenticity and credibility. In Blurring the lines: Market-driven and democracy-driven freedom of expression, ed. M. Edström, A. T. Kenyon, and E. M. Svensson, 153–61. Gothenburg: Nordicom.

4. Factors influencing consumer intention in social commerce adoption

5. An investigation into the acceptance of online banking in Saudi Arabia

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