The entrepreneur’s go-to-market innovation strategy: towards a decision-analytic framework and a road mapping process to create radically successful businesses driving spectacular growth and profitability-Reference-Cited by-同舟云学术

The entrepreneur’s go-to-market innovation strategy: towards a decision-analytic framework and a road mapping process to create radically successful businesses driving spectacular growth and profitability

Published:2020-08-12 Issue:6 Volume:33 Page:689-716
ISSN:0827-6331
Container-title:Journal of Small Business & Entrepreneurship
language:en
Short-container-title:Journal of Small Business & Entrepreneurship

Author:

Kehbila Anderson Gwanyebit¹²

Affiliation:

1. Stockholm Environment Institute, Nairobi, Kenya

2. EcoXergy Solutions Inc, Vancouver, Canada

Publisher

Informa UK Limited

Subject

Strategy and Management,Business and International Management

Link

https://www.tandfonline.com/doi/pdf/10.1080/08276331.2020.1786646

Reference174 articles.

1. Collaboration Networks, Structural Holes, and Innovation: A Longitudinal Study

2. Relationship marketing and brand involvement of professionals through web-enhanced brand communities: the case of Coloplast

3. Location, agglomeration and innovation: Towards regional innovation systems in Norway?

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