Body as a Process versus Body as an Object: The Consequences of How Larger-Bodied Women Are Portrayed in Health-Related Advertising
Author:
Affiliation:
1. University of Nevada, Reno, Reno, Nevada, USA
2. Washington State University, Pullman, Washington, USA
Publisher
Informa UK Limited
Subject
Marketing,Communication,Business and International Management
Link
https://www.tandfonline.com/doi/pdf/10.1080/00913367.2023.2255234
Reference75 articles.
1. When Brands Seem Human, Do Humans Act Like Brands? Automatic Behavioral Priming Effects of Brand Anthropomorphism
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4. Body Language
5. Expand Your Horizon: A programme that improves body image and reduces self-objectification by training women to focus on body functionality
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