Advertising and Alcoholic Drink Demand in the UK: Some Further Rotterdam Model Estimates
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Published:1990-01
Issue:3
Volume:9
Page:247-257
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ISSN:0265-0487
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Container-title:International Journal of Advertising
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language:en
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Short-container-title:International Journal of Advertising
Publisher
Informa UK Limited
Subject
Marketing,Communication
Cited by
27 articles.
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