Customer Experience in Online Shopping: A Structural Modeling Approach
Author:
Affiliation:
1. School of Business Management, Narsee Monjee Institute of Management Studies, Mumbai, India
2. National Institute of Industrial Engineering, Mumbai, India
Publisher
Informa UK Limited
Subject
Marketing,Business and International Management
Link
https://www.tandfonline.com/doi/pdf/10.1080/08911762.2018.1441938
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