Electronic Customer Relationship Management and Company Performance: Exploring the Product Innovativeness Development
Author:
Affiliation:
1. Management Department, University of Mataram, Mataram, Indonesia
2. Faculty of Economics & Business, Diponegoro University, Semarang, Indonesia
Publisher
Informa UK Limited
Subject
Marketing
Link
https://www.tandfonline.com/doi/pdf/10.1080/15332667.2019.1688600
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