The influence of cultural aspects on public perception of the importance of CSR activity and purchase intention in Korea
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Published:2013-02
Issue:1
Volume:23
Page:68-85
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ISSN:0129-2986
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Container-title:Asian Journal of Communication
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language:en
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Short-container-title:Asian Journal of Communication
Author:
Bae Jiyang,Kim Soojung
Publisher
Informa UK Limited
Subject
Education,Communication
Cited by
30 articles.
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