Moderating Effects of Gender and Life Cycle in the Relationship between Desired Self-Image and Sport Participation Behavior: A Multi-Group Analysis-Reference-Cited by-同舟云学术

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Moderating Effects of Gender and Life Cycle in the Relationship between Desired Self-Image and Sport Participation Behavior: A Multi-Group Analysis

Published:2018-10-19 Issue:4 Volume:23 Page:337-350
ISSN:1091-367X
Container-title:Measurement in Physical Education and Exercise Science
language:en
Short-container-title:Measurement in Physical Education and Exercise Science

Author:

Wang Jerred Junqi¹,Zhang Shuqi²,Zhang James J.³

Affiliation:

1. Department of Sport Management, Wellness & Physical Education, University of West Georgia, Carrollton, Georgia, USA

2. Department of Kinesiology and Physical Education, Northern Illinois University, DeKalb, Illinois, USA

3. Department of Kinesiology, University of Georgia, Athens, Georgia, USA

Publisher

Informa UK Limited

Subject

Physical Therapy, Sports Therapy and Rehabilitation,Orthopedics and Sports Medicine

Link

https://www.tandfonline.com/doi/pdf/10.1080/1091367X.2018.1528977

Reference69 articles.

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3. Reversing equity transfer in sponsorship for competitive advantage of emerging local events: quantitative evidence from an experimental study;International Journal of Sports Marketing and Sponsorship;2022-01-26

4. A multi-theory perspective on enablers of inter-organizational information and communication technology: A comparison of China and the Netherlands;International Journal of Information Management;2020-10

5. Self-Branding through NFL Team Fanship: Fans’ Desired Self-Image and Its Implications for Branding Practices;Sport Marketing Quarterly;2020-03-01

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