DEVELOPING AND DEMONSTRATING EFFECTIVE PEDAGOGY IN MARKETING EDUCATION: PEDAGOGICAL COMPETENCE AS AN ORGANIZING FRAMEWORK FOR TEACHING PORTFOLIOS
Author:
Affiliation:
1. Foisie Business School, Worcester Polytechnic Institute, Worcester, MA, USA
2. Jerry S. Rawls College of Business Administration, Texas Tech University, Lubbock, TX, USA
Publisher
Informa UK Limited
Subject
Education
Link
https://www.tandfonline.com/doi/pdf/10.1080/10528008.2019.1657775
Reference96 articles.
1. A Decade of Scholarship in Marketing Education
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