Effects of perceived service quality, website quality, and reputation on purchase intention: The mediating and moderating roles of trust and perceived risk in online shopping

Author:

Qalati Sikandar Ali1,Vela Esthela Galvan2,Li Wenyuan1,Dakhan Sarfraz Ahmed3,Hong Thuy Truong Thi4,Merani Sajid Hussain5

Affiliation:

1. School of Management, Jiangsu University, 301 Xuefu Road, Jingkou District, Zhenjiang, Jiangsu, P.R. China

2. Escuela De Administracion Y Negocios Campus, CETYS Universidad, Tijuana, México

3. Department of Business Administration, Sukkur IBA University, Sindh, Pakistan

4. School of Education, Minnan Normal University, P.R. China

5. Department of Public Administration, Shah Abdul Latif University, Khairpur, Sindh, Pakistan

Funder

research

Publisher

Informa UK Limited

Subject

Marketing,Management Science and Operations Research,Organizational Behavior and Human Resource Management,Strategy and Management,Business, Management and Accounting (miscellaneous),Accounting,Business and International Management

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