Outcomes of relationship quality in business-to-business contexts: A South African concrete product market perspective
Author:
Affiliation:
1. Department of Marketing Retail Business & Sport Management, Vaal University of Technology (South Africa), Vanderbijlpark, South Africa
2. Faculty of Management Sciences, Vaal University of Technology (South Africa), Vanderbijlpark, South Africa
Funder
Vaal University of Technology Research
Publisher
Informa UK Limited
Subject
Marketing,Management Science and Operations Research,Organizational Behavior and Human Resource Management,Strategy and Management,Business, Management and Accounting (miscellaneous),Accounting,Business and International Management
Link
https://www.tandfonline.com/doi/pdf/10.1080/23311975.2023.2266613
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