Analyzing CSR and customer engagement through green banking digitalization: with the mediating effect of perceived environmental value and moderation effect of customer’s eco-consciousness

Author:

Mehta Ahmed Muneeb1ORCID,Handriana Tanti2ORCID

Affiliation:

1. Hailey College of Banking and Finance, University of the Punjab Research Fellow, INTI International University, Nilai, Malaysia

2. Department of Management, Faculty of Economics and Business, Universitas Airlangga, Surabaya, Malaysia

Publisher

Informa UK Limited

Reference70 articles.

1. Green banking in India: A review;Agrawal V.;International Journal of Management and Applied Science,2019

2. Green banking digitalization and its impact on customer engagement in Pakistan’s banking sector;Ahmed S.;Pakistan Journal of Commerce and Social Sciences,,2019

3. Exploring the link between CSR and customer engagement in green banking: A case study of Pakistani banks;Akhtar F.;Pakistan Journal of Environmental Science,,2018

4. Universities and social innovation for global sustainable development as seen from the south

5. Corporate social responsibility and customer engagement in the digital era;Atzeni M.;European Journal of Innovation Management,,2019

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