The internet and value co-creation: the case of the popular music industry
Author:
Publisher
Informa UK Limited
Subject
Earth-Surface Processes,Geography, Planning and Development
Link
http://www.tandfonline.com/doi/pdf/10.1080/08109028.2013.774595
Reference126 articles.
1. Marketing in the Network Economy
2. Adorno, T. (1990) ‘On popular music’ in Frith, S. and Goodwin, A. (eds)On Record: Rock, Pop and the Written Word, Routledge, London, pp. 301–14.
3. New technology and market structure: Evidence from the music recording industry
4. Creating value-in-use through marketing interaction: the exchange logic of relating, communicating and knowing
5. The service-dominant logic and the future of marketing
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