Big Data and Firm Performance: An Outside-in Approach-Reference-Cited by-同舟云学术

Big Data and Firm Performance: An Outside-in Approach

Published:2021-08-30 Issue: Volume: Page:1-13
ISSN:0887-4417
Container-title:Journal of Computer Information Systems
language:en
Short-container-title:Journal of Computer Information Systems

Author:

Jaber Faten¹,Abbad Muneer²

Affiliation:

1. Oxford Brookes University, Oxford, UK

2. Community College of Qatar, Doha, Qatar

Publisher

Informa UK Limited

Subject

Computer Networks and Communications,Education,Information Systems

Link

https://www.tandfonline.com/doi/pdf/10.1080/08874417.2021.1927240

Reference80 articles.

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4. Applying big data to guide firms’ future industrial marketing strategies

5. Big Data Analytics Services for Enhancing Business Intelligence

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