Small and medium size firm’s marketing competitive advantage and environmental initiatives in the Middle East
Author:
Affiliation:
1. Department of Entrepreneurship Innovation and Marketing, La Trobe University, Bundoora, Australia
2. Faculty of Business and Law, Department of Marketing, School of Business, Deakin University, Burwood, Australia
Publisher
Informa UK Limited
Subject
Marketing,Strategy and Management
Link
https://www.tandfonline.com/doi/pdf/10.1080/0965254X.2017.1318945
Reference61 articles.
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3. Corporate Social Responsibility in Saudi Arabia
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