Risk perceptions in Japanese SMEs: the role of Internet marketing capabilities in firm performance-Reference-Cited by-同舟云学术

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Risk perceptions in Japanese SMEs: the role of Internet marketing capabilities in firm performance

Published:2018-04-19 Issue:7 Volume:27 Page:599-611
ISSN:0965-254X
Container-title:Journal of Strategic Marketing
language:en
Short-container-title:Journal of Strategic Marketing

Author:

Mathews Shane W.¹^ORCID,Maruyama Masahiro²,Sakurai Yuka³,Perks Keith J.⁴,Sok Phyra⁵

Affiliation:

1. School of Business, Queensland University of Technology, Brisbane, Australia

2. Faculty of Economics, Meiji Gakuin University, Tokyo, Japan

3. Faculty of Business Administration, St. Andrew’s University, Osaka, Japan

4. Business School, University of Brighton, Brighton, UK

5. Department of Marketing, Monash University, Melbourne, Australia

Funder

Service Innovation Research Program (SIRP) at Queensland University of Technology

Publisher

Informa UK Limited

Subject

Marketing,Strategy and Management

Link

https://www.tandfonline.com/doi/pdf/10.1080/0965254X.2018.1464048

Reference70 articles.

1. Estimating Nonresponse Bias in Mail Surveys

2. Internationalization of Small High-Tech Firms: The Role of Information Technology

4. Firm Resources and Sustained Competitive Advantage

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