Consumer Information Overload and the Need to Prompt Script Deviations
Author:
Affiliation:
1. Associate Professor, Department of Hospitality and Tourism Management, Virginia Tech University, Blacksburg, Virginia, USA
2. Department of Hospitality and Tourism Management, Virginia Tech University, Blacksburg, Virginia, USA
Publisher
Informa UK Limited
Subject
Tourism, Leisure and Hospitality Management
Link
https://www.tandfonline.com/doi/pdf/10.1080/1528008X.2016.1230038
Reference77 articles.
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4. Customer orientation and performance: a study of SMEs
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