The strategic challenges facing the New Zealand wine industry
Author:
Publisher
Informa UK Limited
Subject
Horticulture,Food Science
Link
http://www.tandfonline.com/doi/pdf/10.1080/09571269808718133
Reference14 articles.
Cited by 11 articles. 订阅此论文施引文献 订阅此论文施引文献，注册后可以免费订阅5篇论文的施引文献，订阅后可以查看论文全部施引文献
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3. The evolution of wine research;International Journal of Contemporary Hospitality Management;2018-01-08
4. Learning and decision making in marketing planning: a study of New Zealand vineyards;Marketing Intelligence & Planning;2015-08-03
5. Evidence for Strategic Alliances and Relationship Marketing in New Zealand Industry;Proceedings of the 1998 Academy of Marketing Science (AMS) Annual Conference;2015
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