How to achieve excellence in the new service development process: the role of innovative culture, market orientation and management support-Reference-Cited by-同舟云学术

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How to achieve excellence in the new service development process: the role of innovative culture, market orientation and management support

Published:2023-05-02 Issue:2 Volume:36 Page:
ISSN:1331-677X
Container-title:Economic Research-Ekonomska Istraživanja
language:en
Short-container-title:Economic Research-Ekonomska Istraživanja

Author:

Pascual-Fernández Primitiva¹^ORCID,Santos-Vijande María Leticia²^ORCID,Gómez-Rico Mar³^ORCID,López-Sánchez José Ángel⁴^ORCID

Affiliation:

1. Business Administration Department, University of Oviedo, Oviedo, Spain

2. Business Administration Department, CUNEF University, Madrid, Spain

3. Department of Business Administration, University of Castilla La Mancha, Toledo, Spain

4. Department of Business Administration and Sociology, University of Extremadura, Badajoz, Spain

Funder

Spanish Ministry of Science and Innovation

Publisher

Informa UK Limited

Subject

Economics and Econometrics

Link

https://www.tandfonline.com/doi/pdf/10.1080/1331677X.2023.2172740

Reference79 articles.

1. An Exploratory Investigation of User Involvement in New Service Development

2. Service innovation strategy and process: a cross‐national comparative analysis

3. New service development in India's business‐to‐business financial services sector

4. Market orientation and hotel performance: investigating the role of high-order marketing capabilities

5. Networking and knowledge creation: Social capital and collaborative innovation in responding to the COVID-19 crisis

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