Modeling multi-generational diffusion for competitive brands: an analysis for telecommunication industries
Author:
Affiliation:
1. Department of Operational, University of Delhi, Delhi, India
2. University School of Management and Entrepreneurship, Delhi Technological University, Delhi, India
Publisher
Informa UK Limited
Subject
Statistics, Probability and Uncertainty,Business, Management and Accounting (miscellaneous),Statistics and Probability
Link
https://www.tandfonline.com/doi/pdf/10.1080/23270012.2021.1881925
Reference59 articles.
1. Modelling successive generations for products-in-use and number of products sold in the market
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3. Choice based diffusion model for predicting sales of mobile phones using conjoint analysis
4. Modelling high-tech product life cycles with short-term demand information: a case study
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