The contribution of implicit cognition to the Theory of Reasoned Action Model: a study of food preferences
Author:
Publisher
Informa UK Limited
Subject
Marketing,Strategy and Management
Link
http://www.tandfonline.com/doi/pdf/10.1080/0267257X.2013.877956
Reference53 articles.
1. From Intentions to Actions: A Theory of Planned Behavior
2. Attitude-behavior relations: A theoretical analysis and review of empirical research.
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