Influencers and creators: Business, culture, and practice
Influencers and creators: Business, culture, and practice
, by Robert Kozinets, Ulrike Gretzel, and Rossella Gambetti, Thousand Oaks, CA, SAGE Publications Ltd, 384 pp., $105.31 (hardcover), ISBN 1529768640
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Published:2023-10-11
Issue:
Volume:
Page:1-4
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ISSN:0362-3319
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Container-title:The Social Science Journal
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language:en
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Short-container-title:The Social Science Journal
Affiliation:
1. Division of Arts, Shenzhen University, Shenzhen, P. R. China
Publisher
Informa UK Limited
Subject
Sociology and Political Science,Social Psychology