Exploring factors which motivate older consumers’ self-service technologies (SSTs) adoption
Author:
Affiliation:
1. Department of Consumer Science, Inha University, Incheon, Republic of Korea
2. Department of Textiles, Merchandising, and Interiors, University of Georgia, Athens, GA, USA
Publisher
Informa UK Limited
Subject
Marketing,Economics and Econometrics,Business and International Management
Link
https://www.tandfonline.com/doi/pdf/10.1080/09593969.2019.1575261
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1. A Conceptual and Operational Definition of Personal Innovativeness in the Domain of Information Technology
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