Exploring attention on a retailer’s homepage: an eye-tracking & qualitative research study-Reference-Cited by-同舟云学术

Exploring attention on a retailer’s homepage: an eye-tracking & qualitative research study

Published:2022-04-17 Issue: Volume: Page:1-17
ISSN:0144-929X
Container-title:Behaviour & Information Technology
language:en
Short-container-title:Behaviour & Information Technology

Author:

Boardman Rosy¹^ORCID,McCormick Helen²^ORCID,Henninger Claudia E.¹^ORCID

Affiliation:

1. Department of Materials, School of Natural Sciences, University of Manchester, Manchester, UK

2. Manchester Fashion Institute, Manchester Metropolitan University, Manchester, UK

Funder

EPSRC

Publisher

Informa UK Limited

Subject

Human-Computer Interaction,General Social Sciences,Arts and Humanities (miscellaneous),Developmental and Educational Psychology

Link

https://www.tandfonline.com/doi/pdf/10.1080/0144929X.2022.2059396

Reference65 articles.

1. Bargas-Avila, J. 2012. “Users Love Simple and Familiar Designs – Why Websites Need to Make a Great First Impression.” https://ai.googleblog.com/2012/08/users-love-simple-and-familiar-designs.html.

2. Shopping channel preference and usage motivations

3. Thematic analysis.

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