Predicting the Adoption of Mobile DTV by Local Television Stations in the United States
Author:
Publisher
Informa UK Limited
Subject
Strategy and Management,Communication
Link
http://www.tandfonline.com/doi/pdf/10.1080/14241277.2013.767259
Reference22 articles.
1. All-Channel Receiver Act of 1962, 47 U.S.C. § 303(s)
2. Internet Business Models for Broadcasters: How Television Stations Perceive and Integrate the Internet
3. Perceptions of Branding among Television Station Managers: An Exploratory Analysis
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