Consumer Sense Making of Political Front Group Messages
Author:
Affiliation:
1. School of Advertising and Public Relations, University of Tennessee, Knoxville, Tennessee, USA
Publisher
Informa UK Limited
Subject
Marketing
Link
https://www.tandfonline.com/doi/pdf/10.1080/10641734.2019.1657045
Reference27 articles.
1. Psychophysiological and Memory Effects of Negative Political ADS: Aversive, Arousing, and Well Remembered
2. Qualitative Research in Advertising
3. Considering Children’s Advertising Literacy From a Methodological Point of View: Past Practices and Future Recommendations
Cited by 5 articles. 订阅此论文施引文献 订阅此论文施引文献，注册后可以免费订阅5篇论文的施引文献，订阅后可以查看论文全部施引文献
1. The more you know…? How disclosures, persuasion knowledge training, and political fit impact Cognitive processing of targeted political ads;International Journal of Advertising;2024-08-17
2. Citizens’ Acceptance of Data-Driven Political Campaigning: A 25-Country Cross-National Vignette Study;Social Science Computer Review;2024-04-30
3. To Share or Not to Share: A Framing Analysis of Paid Vaccine Advertisements on Facebook during COVID-19 and Pro-Vaccine Mothers’ Willingness to Promote Vaccines within Their Peer Networks;Journal of Current Issues & Research in Advertising;2023-01-06
4. How Political Interest and Gender Influence Persuasion Knowledge, Political Information Seeking, and Support for Regulation of Political Advertising in Social Media;Journal of Interactive Advertising;2021-09-02
5. What Do We Know about Political Advertising? Not Much! Political Persuasion Knowledge and Advertising Skepticism in the United States;Journal of Current Issues & Research in Advertising;2021-07-01
1.学者识别学者识别
2.学术分析学术分析
3.人才评估人才评估
"同舟云学术"是以全球学者为主线，采集、加工和组织学术论文而形成的新型学术文献查询和分析系统，可以对全球学者进行文献检索和人才价值评估。用户可以通过关注某些学科领域的顶尖人物而持续追踪该领域的学科进展和研究前沿。经过近期的数据扩容，当前同舟云学术共收录了国内外主流学术期刊6万余种，收集的期刊论文及会议论文总量共计约1.5亿篇，并以每天添加12000余篇中外论文的速度递增。我们也可以为用户提供个性化、定制化的学者数据。欢迎来电咨询！咨询电话：010-8811{复制后删除}0370
www.globalauthorid.com
TOP
Copyright © 2019-2024 北京同舟云网络信息技术有限公司 京公网安备11010802033243号 京ICP备18003416号-3