Entrepreneurial Marketing: A Construct for Integrating Emerging Entrepreneurship and Marketing Perspectives
Author:
Affiliation:
1. Syracuse University
2. Miami University
3. University of Louisville
Publisher
Informa UK Limited
Subject
Marketing
Link
https://www.tandfonline.com/doi/pdf/10.1080/10696679.2002.11501922
Reference111 articles.
1. Evolution of the Marketing Organization: New Forms for Turbulent Environments
2. Marketing in the Network Economy
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4. The proactive component of organizational behavior: A measure and correlates
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