Separation by Television Program: Understanding the Targeting of Political Advertising in Presidential Elections
Author:
Publisher
Informa UK Limited
Subject
Sociology and Political Science,Communication
Link
http://www.tandfonline.com/doi/pdf/10.1080/10584609.2011.619509
Reference18 articles.
1. Grassroots Mobilization and Voter Turnout in 2004
2. Political Advertising and Persuasion in the 2004 and 2008 Presidential Elections
3. Lessons Learned: Campaign Advertising in the 2000 Elections
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