Exploring the communication strategies in baby food supply: Differences between online and retail sales of baby milk
Author:
Affiliation:
1. Department of Agricultural, Forest and Food Sciences, University of Turin, Grugliasco, Italy
2. Department of Management, University of Torino, Torino, Italy
Publisher
Informa UK Limited
Link
https://www.tandfonline.com/doi/pdf/10.1080/13527266.2024.2335572
Reference71 articles.
1. Allied Market Research. 2019. “Baby Infant Formula Market Size Share | Industry Analysis and Forecast.” Allied Market Research. https://www.alliedmarketresearch.com/baby-infant-formula-market.
2. Gli alimenti per l’infanzia sono un mercato flessibile, sicuro, tracciabile;Bertolini Anna.;Mark Up,2011
3. A cross-country exploratory study to investigate the labelling, energy, carbohydrate and sugar content of formula milk products marketed for infants
4. E-commerce and the retail process: a review
5. Codignola A. 2022. “Alimenti per bambini: troppe diciture promozionali sulle confezioni di baby food vendute nel Regno Unito.” Il Fatto Alimentare. https://ilfattoalimentare.it/tag/claim-nutrizionali.
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