The Image is the Message: Instagram Marketing and the 2016 Presidential Primary Season-Reference-Cited by-同舟云学术

The Image is the Message: Instagram Marketing and the 2016 Presidential Primary Season

Published:2017-06-05 Issue:3-4 Volume:16 Page:290-318
ISSN:1537-7857
Container-title:Journal of Political Marketing
language:en
Short-container-title:Journal of Political Marketing

Author:

Muñoz Caroline Lego¹,Towner Terri L.²

Affiliation:

1. University of North Georgia, Oakwood, GA

2. Oakland University, Rochester, MI, USA

Publisher

Informa UK Limited

Subject

Marketing,Sociology and Political Science

Link

https://www.tandfonline.com/doi/pdf/10.1080/15377857.2017.1334254

Reference56 articles.

1. Bakhshi, S., D. Shamma, and E. Gilbert. 2014. “Faces Engage us: Photos with Faces Attract More Likes and Comments on Instagram.” CHI’14 Proceedings of the SIGHI Conference on Human Factors in Computing Systems. Toronto, Ontario, Canada, April 26–May 01, 2014, 965–74.

2. Bakhshi, S., D. Shamma, L. Kennedy, and E. Gilbert. 2015. “Why We Filter Our Photos and How It Impacts Engagement.” International AAAI Conference on Human Factors in Computing Systems, 12–22. Oxford, UK. http://comp.social.gatech.edu/papers/icwsm15.why.bakhshi.pdf.

3. Politics in 140 Characters or Less: Campaign Communication, Network Interaction, and Political Participation on Twitter

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