Bridging academia and industry: Reflections on the double legacy of Andy Zoltners (1945

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Bridging academia and industry: Reflections on the double legacy of Andy Zoltners (1945–2023)

Published:2023-07-03 Issue:3 Volume:43 Page:241-244
ISSN:0885-3134
Container-title:Journal of Personal Selling & Sales Management
language:en
Short-container-title:Journal of Personal Selling & Sales Management

Author:

Isaac Mathew S.¹^ORCID

Affiliation:

1. Albers School of Business and Economics, Seattle University, Seattle, WA, USA

Publisher

Informa UK Limited

Subject

Management of Technology and Innovation,Human Factors and Ergonomics

Link

https://www.tandfonline.com/doi/pdf/10.1080/08853134.2023.2237195

Reference8 articles.

1. The Multiple-Choice Nested Knapsack Model

2. Implementing the Challenger Sales Model at Cars.com: a case study

3. The commission effect: Framing affects perceived magnitude of identical payouts.

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