1. Department of Economics, Marketing, and Supply Chain Management, School of Business, Georgia Gwinnett College, 1000 University Center Ln, Lawrenceville, Georgia, 30043, USA
2. Department of Marketing, Seidman College of Business, Grand Valley State University, 50 Front Ave SW, Grand Rapids, Michigan, 49504, USA
3. School of Marketing and International Business, Spears College of Business, Oklahoma State University, Stillwater, Oklahoma, USA