Identifying and Interpreting Visual and Multimodal Metaphor in Commercials and Feature Films

Author:

Forceville Charles1

Affiliation:

1. University of Amsterdam

Publisher

Informa UK Limited

Reference41 articles.

1. Attardo, S. (2002). Cognitive stylistics of humorous texts. In E. Semino & J. Culpeper (Eds.), Cognitive stylistics (pp. 231–250). Amsterdam: John Benjamins.

2. Black, M. (1979). More about metaphor. In A. Ortony (Ed.), Metaphor and thought (pp. 19–43). Cambridge, MA: Cambridge University Press.

3. Bordwell, D. (1985). Narration in the fiction film. London: Routledge.

4. Bordwell, D., & Carroll, N. (Eds.). (1996). Post-theory: Reconstructing film studies. Madison, WI: University of Wisconsin Press.

5. Reliability in the identification of metaphors in (filmic) multimodal communication

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