Developing a Sustainable and Green City Brand for Hong Kong: Assessment of Current Brand and Park Resources

Author:

Chan Chung-shing,Marafa Lawal M.

Publisher

Informa UK Limited

Subject

General Medicine

Reference30 articles.

1. Anholt, S. (2007).Competitive identity: The new brand management for nations, cities and regions, Palgrave Macmillan, Basingstoke, England; New York.

2. Ashworth, G. J. & Voogd, H. (1990).Selling the city: Marketing approaches in public sector urban planning. Belhaven Press, London; New York.

3. Birch, E. L. & Wachter, S. M. (2008). Introduction: Urban greening and the green city ideal. In E. L. Birch, & S. M. Wachter (Eds.),Growing greener cities: Urban sustainability in the twenty-first century(pp. 18). University of Pennsylvania Press, Philadelphia.

4. Boisen, M. (2007).The role of city marketing in contemporary urban governance. Paper presented at the “Future of Cities: Impacts – Indicators – Implications, Conference”.

5. Chan, C. S. (2006).Development of indicators for a sustainable urban park management: Hong Kong as a case study. (Master’s thesis). The Chinese University of Hong Kong, Hong Kong.

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