Suitable Festival Activities for Taiwan's Tourism and Nation Branding with the Application of the PR AHP Program
Author:
Publisher
Informa UK Limited
Subject
Tourism, Leisure and Hospitality Management,Geography, Planning and Development
Link
http://www.tandfonline.com/doi/pdf/10.1080/10941665.2013.866579
Reference46 articles.
1. Festival Attendance and the Development of Social Capital
2. Media strategies for improving an unfavorable city image
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