Effects of TV drama celebrities on national image and behavioral intention-Reference-Cited by-同舟云学术

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Effects of TV drama celebrities on national image and behavioral intention

Published:2018-12-14 Issue:3 Volume:24 Page:233-249
ISSN:1094-1665
Container-title:Asia Pacific Journal of Tourism Research
language:en
Short-container-title:Asia Pacific Journal of Tourism Research

Author:

Kim Sangkyun¹^ORCID,Kim Seongseop (Sam)²,Han Heesup³

Affiliation:

1. School of Business and Law, Edith Cowan University, Joondalup, Australia

2. School of Hotel and Tourism Management, The Hong Kong Polytechnic University, Kowloon, Hong Kong

3. College of Hospitality and Tourism Management, Sejong University, Gwanjin-gu, Korea

Publisher

Informa UK Limited

Subject

Tourism, Leisure and Hospitality Management,Geography, Planning and Development

Link

https://www.tandfonline.com/doi/pdf/10.1080/10941665.2018.1557718

Reference72 articles.

1. 'Memory tourism' and commodification of nostalgia.

2. Film-Induced Tourism

3. EXPERIENCING FILM TOURISM

4. Endorsement advertising in aboriginal tourism: an experiment in Taiwan

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