Reducing market separation through e-commerce: cases of Bottom of the Pyramid (BoP) firms in India
Author:
Affiliation:
1. Indian Institute of Management, Lucknow, India
2. Indian Institute of Management Ahmedabad, Ahmedabad, India
Publisher
Informa UK Limited
Subject
Computer Science Applications,Public Administration,Development
Link
https://www.tandfonline.com/doi/pdf/10.1080/02681102.2023.2285484
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