Differential effects of brand, ratings and region on willingness to pay: a hedonic price approach
Author:
Publisher
Informa UK Limited
Subject
Horticulture,Food Science
Link
http://www.tandfonline.com/doi/pdf/10.1080/09571264.2013.766160
Reference16 articles.
1. Country of origin effects: a literature review
2. The Importance of Australian Corporate Brand and Grape Varietal Wines: Hedonic Pricing in the British Columbia Wine Market
3. Globalization, Superstars, and Reputation: Theory & Evidence from the Wine Industry
4. Do More Expensive Wines Taste Better? Evidence from a Large Sample of Blind Tastings
5. Determinants of Store-Level Price Elasticity
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