How Does Star Rating Influence Consumers’ Purchase Intention: The Roles of Brand Image and Rating Volume?
Author:
Publisher
Springer Nature Singapore
Link
https://link.springer.com/content/pdf/10.1007/978-981-99-0197-5_15
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4. Al-Natour S, Turetken O (2020) A comparative assessment of sentiment analysis and star ratings for consumer reviews. Int J Inform Manag 54:102132. https://doi.org/10.1016/j.ijinfomgt.2020.102132
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