The Influential Role of Trust in Understanding Online Product Recommendation System
Author:
Publisher
Springer Nature Singapore
Link
https://link.springer.com/content/pdf/10.1007/978-981-19-0357-1_14
Reference66 articles.
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5. Ashraf, Muhammad, Noor Ismawati Jaafar, and Ainin Sulaiman. 2019. System-vs. consumer-generated recommendations: affective and social-psychological effects on purchase intention. Behaviour & Information Technology 38(12): 1259–1272.
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