The Strategic Role of Authenticity in the Luxury Business

Author:

Hitzler Patricia Anna,Müller-Stewens Günter

Publisher

Springer Singapore

Reference52 articles.

1. Albers M (2014) Das Luxus—Problem. Brand Eins 16(12):116–119

2. Anders T (2014) Increasing education brings more customers. In: Wittig MC, Sommerrock F, Beil P, Albers M (eds) Rethinking luxury. How to market exclusive products and services in an ever-changing environment. LID Publishing Ltd, London, pp 103–108

3. Arthur W. Page Society (2007) The authentic enterprise—an Arthur W. Page Society Report. http://www.awpagesociety.com/images/uploads/2007AuthenticEnterprise.pdf . Accessed 28 Mar 2015

4. Bain & Company (2014) Bain-Studie zum Luxusartikelmarkt: Die sieben Gesichter der Luxuskäufer. http://www.bain.de/press/press-archive/die-sieben-gesichter-der-luxuskaeufer.aspx . Accessed 16 Jun 2015

5. Bellaiche M-J, Mei-Pochtler A, Hansich D (2010) The new world of luxury. Caught between growing momentum and lasting change. The Boston Consulting Group (ed). https://www.bcg.com/documents/file67444.pdf . Accessed 16 Jun 2015

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