The Influence of Post-purchase Experience on Customer Loyalty in the Telecommunications Sector in Portugal-Reference-Cited by-同舟云学术

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The Influence of Post-purchase Experience on Customer Loyalty in the Telecommunications Sector in Portugal

Published:2022 Issue: Volume: Page:149-161
ISSN:2190-3018
Container-title:Marketing and Smart Technologies
language:
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Author:

Morais Mafalda,Reis José Luís^ORCID,Nogueira Mafalda^ORCID,Ferreira Mafalda^ORCID

Publisher

Springer Singapore

Link

https://link.springer.com/content/pdf/10.1007/978-981-16-9272-7_13

Reference49 articles.

1. KPMG Portugal.: O imperativo da experiência de cliente conectada—Customer Experience Excellence Report Portugal (2018)

2. Wyman, O.: Next-Level Customer Experience in Telecommunications—Avoiding Hassles Is Not Enough (2015)

3. ANACOM: Factos & números—1.oTrimestre 2021 [Infográfico] (2021)

4. INE: Aumentaram significativamente os utilizadores de internet e de comércio eletrónico. Mais que duplicou a percentagem dos utilizadores por motivos educativos. https://www.ine.pt/xportal/xmain?xpid=INE&xpgid=ine_destaques&DESTAQUESdest_boui=415621509&DESTAQUESmodo=2. Last Accessed 5 Feb 2021

5. Bhatti, H.S., Hassan, T.: The influence of customer experience on customer loyalty for the mobile telecommunication services. In: International Conference on Information Resources Management (CONF-IRM). PlumX (2019)

Cited by 1 articles. 订阅此论文施引文献订阅此论文施引文献，注册后可以免费订阅5篇论文的施引文献，订阅后可以查看论文全部施引文献

1. Managing Customer Satisfaction and Customer Loyalty in Organizations;Journal of Business Ecosystems;2022-11-25

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